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Pink, Puzzles, and Piano bars
Apple's Idea of Mother's Day
May 6, 2009
short url: http://bogo.st/65
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Thanks to a direct email advertisement, I had the opportunity this week to behold Apple's idea of what mothers like. You can see it below:

apple_mothersday.jpg

Just in case you can't see it clearly, Apple manages to pull out every mom stereotype they could connect to their products. Moms like pink, they like casual games, and they like classic female recording artists.

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Those three things sort of target me!...

Mark on May 8, 2009 11:10 AM

How about moms who like black, elaborate god games, and Iggy Pop? Does Apple want my business?

Liz Losh on May 15, 2009 3:19 AM
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