Water Cooler Games served as the web's primary forum for "videogames with an agenda" — coverage of the uses of video games in advertising, politics, education, and other everyday activities, outside the sphere of entertainment.
The site was maintained at watercoolergames.org from 2003-2009, where it was edited by myself and Gonzalo Frasca. It is now archived here in full.
I gave a talk today at the ITU on persuasive games (I'll post a version here in the near future), and afterward we had an interesting discussion about fun in games. One of my precepts regarding rhetorical games is that they reject fun as a first principle of games. This doesn't mean that rhetorical games are therefore not fun, but rather that they don't measure themselves on the total fun they generate. Instead, rhetorical games need to measure themselves based on the impact they have in the material world.
One question that came up is how non-leisure games can communicate successfully if players need to alter their attitude toward gameplay in a rhetorical game. I can think of many films and works of studio- and fine art I don't enjoy experiencing, but whose core messages stay with me despite my distaste for the phenomenal experience of the work itself. I think the force of rhetorical games will take a similar form.
Later, we replayed the Doom III demo, remembering that the play experience of that game is not a comfortable one to play (the same might be said for games like Resident Evil). Doom III's greusome environment surely doesn't inspire the kind of jovial pleasure of, say, Super Monkey Ball. It's more about fear and disgust.
Nevertheless, I think that the responses of fear and disgust are little more than the other side of the same coin of enjoyment -- different kinds of primordial response. When it comes to rhetorical games, we need to target more subtle emotional and intellectual responses.
Still, I think games like Doom III can teach us a lot about how unpleasant or even downright torpid material can still incite players to continue playing.
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