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Water Cooler Games served as the web's primary forum for "videogames with an agenda" — coverage of the uses of video games in advertising, politics, education, and other everyday activities, outside the sphere of entertainment.

The site was maintained at watercoolergames.org from 2003-2009, where it was edited by myself and Gonzalo Frasca. It is now archived here in full.
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IM Virus Osama Game
by Ian Bogost February 11, 2004

A strange group called BuddyLinks has an Osama game (WARNING: if you click, do not play the game! read on!). The REALLY fascinating thing about the game is that it spreads itself through a virus that sends AIM instant messages to everyone on your buddy list when you play the game. This is why you shouldn't install it. Here's what the IM looks like:

check this out... http://www.wgutv.com/osama_capture.php?5P5m

It comes from the screenname of the friend who played it, so it's very credible. I haven't played it (thanks to the Mac for saving me from the world's viruses), but here's how one of my students describes it (several of them have inadvertently been struck and IM'd me):

You play as a tiny cartoon Saddam Hussein, and you dig up nukes from the sand to give to Bin Laden... The virus sends the IMs out right before it closes and reloads the program, so you don't realize it happens.

Interestingly, we built an IM feature into the Dean for Iowa Game that allowed players to send an IM to their friends on any of the four major networks. If the IM was delivered, the player would get a new Dean supporter in the game which they could place. When they placed the supporter, it had their friend's IM handle emblazoned above it. This was a fun way to introduce some disruptive play into the game; if you IM a Bush supporter friend, then you can implicate that friend as a Dean supporter inside your virtual Iowa. Of course, our use of IM was completely transparent, and it was a one-time outbound. And we didn't collect any of the screennames.

According to BuddyLinks, theirs is a legitimate form of social networking. From their website:

Our game has grown so fast that we have received some emails and phone calls asking about the nature of our flash games. Our games interact with instant messengers by promoting the game among the user's network of buddies. Please understand, our flash games are in no way a virus. We simply combine peer-to-peer, social networking, and instant messaging into one spectacular technology.

I'm guessing that the BuddyLinks people are routing the IM data through their own servers and collecting IM handles which they can later sell or spam. I'll bet that's the real purpose of the game. If you want to uninstall or opt-out, they ask you to send them an email, which is a great way to gather another datapoint to sell or spam later. It's frighteningly smart.

Update: AOL has posted a warning about this IM adware virus.