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Water Cooler Games

Water Cooler Games served as the web's primary forum for "videogames with an agenda" — coverage of the uses of video games in advertising, politics, education, and other everyday activities, outside the sphere of entertainment.

The site was maintained at watercoolergames.org from 2003-2009, where it was edited by myself and Gonzalo Frasca. It is now archived here in full.

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In-Game Obama

by Ian Bogost October 15, 2008

categories: Advergames , Console & PC Games , Political Games

According to the AP, Barack Obama has become thefirst presidential candidate to buy ad space inside a game.

Nine video games from Electronic Arts Inc., ranging from the extremely popular "Madden 09" football game to the street racing "Burnout: Paradise," feature in-game ads from the Obama campaign. The ads — they appear on billboards and other signage — remind players that early voting has begun and plug a campaign Web site.

It's sort of sad that this might be the highlight of politics in games for the 2008 election cycle.

(thanks to Netika)