Water Cooler Games
Water Cooler Games served as the web's primary forum for "videogames with an agenda" — coverage of the uses of video games in advertising, politics, education, and other everyday activities, outside the sphere of entertainment.

The site was maintained at watercoolergames.org from 2003-2009, where it was edited by myself and Gonzalo Frasca. It is now archived here in full.
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Reader feedback: in-game advertising workshop at E3
by Ian Bogost May 9, 2005
categories: Advergames

I am running a workshop on in-game advertising at this year's E3. I'd like to ask the panelists to discuss several specific examples of in-game ads and advergames, debating the pros and cons of each example for gameplay, advertising, and other factors. I'd love to hear from our readers about any particular games, advergames, or in-game ad examples that you'd like to hear expert opinion about. I'll post the notes back here after E3.