Ian Bogost - Water Cooler Games - Track your Viral Games (in the UK anyway)

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Water Cooler Games

Water Cooler Games served as the web's primary forum for "videogames with an agenda" — coverage of the uses of video games in advertising, politics, education, and other everyday activities, outside the sphere of entertainment.

The site was maintained at watercoolergames.org from 2003-2009, where it was edited by myself and Gonzalo Frasca. It is now archived here in full.

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Track your Viral Games (in the UK anyway)

by Ian Bogost April 2, 2007

categories: Advergames

UK-based Viral Chart is a "viral traffic monitoring tool." In addition to video ads, they also maintain a list of viral games all over the web, aggregating the results together in one report. In addition to the usual advergames, two of the top ten are educational games, Snack Dash from School Food Trust and How does your garden grow? from Growing for Life.

The list seems to track UK-only content, but there's also a Japan version (in beta of course).

(via Marketing the Buzz)