Water Cooler Games
Water Cooler Games served as the web's primary forum for "videogames with an agenda" — coverage of the uses of video games in advertising, politics, education, and other everyday activities, outside the sphere of entertainment.

The site was maintained at watercoolergames.org from 2003-2009, where it was edited by myself and Gonzalo Frasca. It is now archived here in full.
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KFC Cruelty Game
by Gonzalo Frasca February 18, 2004
categories: Political Games

Certainly, when we think of advergaming, we think about real-time, webgames. Flash games can be good for simulating systems and behaviors, but not as good for delivering a big amount of information. When lots of facts are needed, then comes good ol' trivia quizz. Which was PETA's (People for Ethical Treatment of Animals) today's choice for denouncing KFC's treatment of chickens.

Comments (10)

this is a discrace

Yes I love that game. I have been with PETA fighting against KFC since the beginning of the campaign. I really hope we have a victory soon - as you said, KFC has the power to change chicken's living conditions all over the world.

Please e-mail KFC asking them to do as PETA has asked at http://64.213.197.19/forms/irpt_welcome.asp?brandid=80

Try to do it a few times a day to help with the 10 Days Of KFC Action coming up soon. And don't forget to remind KFC that you won't eat there until they do as PETA has asked.

Yes I love that game. I have been with PETA fighting against KFC since the beginning of the campaign. I really hope we have a victory soon - as you said, KFC has the power to change chicken's living conditions all over the world.

Please e-mail KFC asking them to do as PETA has asked at http://64.213.197.19/forms/irpt_welcome.asp?brandid=80

Try to do it a few times a day to help with the 10 Days Of KFC Action coming up soon. And don't forget to remind KFC that you won't eat there until they do as PETA has asked.

I absolutely LOVE this game. Rock on, PETA

I absolutely LOVE this game. Rock on, PETA

Learn to spell disgrace* jayde.

I work at KFC and I personally kill the chickens in the back by banging their heads off the walls and kicking them while they are still concious. Also funny how PETA is so aqainst animal cruelty BUT they support KFC by buying their side dishes! Keep up the good work!

i have just started at K.F.C, every body says its rank. but i enjoy working there, umm, also, does any body have a link to that game???

please post!

haha u people ar such idiots.. ive been working at KFC for 6 months now... and we dont kill teh chicken with CAK... what we really do is we got this little shooting galary in the back where we shoot them all until they cant run no more and then while they're suffering from bullet wounds we take there crippled little bodies and throw them as hard as possible agaist the wall and hope they die.. even if they stay alive we cook them and they die int he deep friers!!! its such a fun job! i cant wait to go work tonight!!!

u peps r sickining me. i would neva wnt 2 work in kfc now or any fast food plc its a absouloute disgrace

u peps r sickining me. i would neva wnt 2 work in kfc now or any fast food plc its a absouloute disgrace